Volume 1 2005
In This Issue
•
Who Is PBI
•
Our Strive For
Excellence
•
Out Of The Ordinary
• Q &
A •
Did You
Know
•
The President's Kitchen
•
Win Dinner $$$
•
Hurricane Ivan
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Disaster restoration is an industry that is exciting yet
complicated. It means rapid responses and quick thinking
which are both rooted in confidence. Most of all, the
nature of the business consists of rushing to be there
for a customer who has experienced damage caused by a
flood, fire, wind, or some other calamity that requires
immediate attention. In the end, it is our customers who
are suffering through these events. We must always keep
that at the forefront of our minds while dealing with
the many aspects and tribulations that occur on each
project.
Many times this process begins in the middle of the
night, over a weekend or during a holiday. Our client’s
lives are immediately tossed into chaos with no
preparation for what lies ahead. So the client is
already anxious and wary to say the least. They are
concerned about how long it will take to restore order
to their lives and will there be any out of pocket
expenses (deductibles, adequate coverage, etc.). Even
though we are there to help, these anxieties remain
strong within our customers who are looking to us for
all the answers. This increases our responsibility to
not only get the job done quickly, but to take care of
the customer and their concerns. This can be a very
challenging task. We are there to help pick up the
pieces, but going on 18 years in this industry, I
realize that human error can and usually will come into
play on almost any restoration project.
In our business, we rely on numerous people inside and
outside our organization. We can deal with dozens of
trades people including suppliers, manufacturers,
engineers, building inspectors, permit administrators
architects, utility company employees, as well as,
federal and local government officials. We also spend
time working closely with insurance agents/brokers,
insurance adjusters, and property owners. Everyone is
pushed to get the job done and quick decisions are
necessary to avoid slowing down the process.
With the concerns of people within each of those
organizations, projects can literally have hundreds of
individuals directly and/or indirectly involved. Since
numerous people are involved, human error and
miscommunication can negatively affect an ongoing
restoration project. Combine these factors with the
other variables (e.g. weather, material shortages,
manpower shortages, manufacturing delays, etc.) problems
can become unavoidable.
The nature of this business also consists of the
unexpected. Such issues can and do occur internally. As
the President of PBI Restoration Resources, I recently
had the responsibility to speak with a client about some
issues on a restoration project. When I arrived at the
client’s property, I was expecting to discuss some of
the issues mentioned above and how were we going
overcome these obstacles. What I found was not that
mistakes were made, but some of the work performed did
not meet the standards upon which my company had built
its reputation.
What can I say to a client when the issue is the quality
of the work? I have always believed that there is not
excuse or rationale for poor quality. I find it
thwarting and the only way to repair your image is to
fix the problem and fix it fast. As stated above,
keeping the customer’s concerns as your main priority is
vital. Instead of focusing on what went wrong, we must
move forward and quickly correct all issues.
I do not want to paint the picture that this is a
problem we face often, but again there is no excuse for
it to ever have happened. As one of the owners of this
company, I have to look to myself and the other owners,
and say we let our guard down. We believed that our
penchant for excellent quality was imbedded into every
employee in our growing organization.
We know that poor quality or poor customer service can
be deadly to a business. When a customer is
dissatisfied, they tend to hold payment, do not refer
customers, and speak to potential clients about their
bad experience. That is just the beginning of the
damage. Dissatisfied customers are typically less
profitable because they perceive a lesser value for the
services proffered. It consumes far more resources to
market and attract new business than it does to keep
satisfied customers.
From this, we learn the concept of excellent customer
service needs to once again be embedded into our mission
as a company. It is something that needs to be
reintroduced to our employees often. More importantly,
it is something that we need to pride ourselves in.
Making this such an important aspect of our business
will undoubtedly increase our daily success.
Striving for excellence is a never ending process that
must be nurtured and stressed throughout every aspect of
an organization. Excellence is a journey, not a
destination. Everyone knows that the little details do
matter. From the receptionist to the president, from the
craftsmen in the field to the personnel in the
accounting department, everyone in the organization has
an impact on customer satisfaction.
At PBI Restoration Resources, we have embraced a zero
tolerance policy for mediocrity and lack of concern. We
recognize that once this gets in, the company as a
whole, as well as our customers will suffer. This zero
tolerance starts at the top of the organization with
everyone working hard by our philosophy. I had some
reluctance in sharing this issue with our clients,
potential clients and partners due to the business
philosophy of never selling with a negative. However,
in the pursuit of excellence everything must be open for
discussion.
We are well aware that if we do not take care of our
customers, our competition will. We appreciate your
business and your feedback at PBI so that we can
continue to strive for Excellence!
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We
have expanded our Trivia Challenge for this
quarter to include Sports and Pop Culture
besides our usual History question. Email the
correct answers for the below questions by
February 28, 2005 to laurac@pbirestores.com and
your name will be entered in a drawing for a
$100 gift certificate to the restaurant of your
choice. We will select 3 winners – one for each
category.
HISTORY
In honor of our Virginia office after their
successful first year, our history trivia
question for this quarter pertains to their home
base of Manassas.
143 years ago during the First Battle of
Manassas, also known as the Battle of Bull Run,
Brigadier General Thomas J. Jackson’s timely
arrival with reinforcements inspired a fellow
commander to rally his troops by shouting “There
stands Jackson like a stone wall!” giving that
man his famous nickname.
Who was the commander (mortally wounded in
battle the next day) that named General
“Stonewall” Jackson?
SPORTS
Before Washingtonians had the Nationals,
there were the Senators?
In 1926, Washington DC’s original baseball team,
the Senators, participated in the longest
opening day game on record.
How many innings did this game run?
POP CULTURE
A little Baltimore flavor
While in Baltimore from 1976 – 1977, Oprah
Winfrey was a news anchor on WJZ-TV and co-host
of a local Baltimore talk show on that station.
What was name of the talk show she and
Richard Sher hosted? |
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As part of a team of PBI Restoration
Resources employees that responded
to Hurricane Ivan, I wrote this
article in an attempt to capture the
adventure we experienced
.
PBI
answered the call for help from the
barrage of hurricanes that struck
Florida this past season. As we
prepared to respond to Hurricane
Frances’ damages, Ivan began his
path of destruction toward Florida.
At the urgings of our AAORC
(American Association of Restoration
Contractors) partners, already in
Florida for Charley and Frances, we
mobilized toward the Panhandle.
The team and I left before sunrise
on Wednesday, September 15th hoping
to beat Ivan to the Florida
Panhandle. We were driving along
I-10 en route to Pensacola, just as
Ivan made landfall. Amidst severe
thunderstorms and lightning flashes,
were outside Marianna, Florida when
radio reports warned of tornadoes in
the area. These were more
numerous, larger and longer than
typical in such situations. Radio
announcers’ recommendations, if
traveling on I-10, were to “Get out
of your vehicle and find a ditch!”
We parked on the shoulder for over
an hour, scouring radio stations for
updates, and readying ourselves for
the worst case scenario. In the
meantime, several calls to our hotel
destination went unanswered.
Finally, there was a break in the
tornado warnings and we made a run
for the hotel, hoping it was still
standing and in good order. Valuable
Lesson #1: If you are trying to beat
a hurricane it’s best not to
approach from the Northeast! Winds
from a hurricane travel clockwise
and are strongest between 1 and 3
o’clock (i.e. Northeast side of the
hurricane).
We made it to Marianna, despite
shady internet directions. Which
direction off I-10 at the Marianna
exit should we go? After choosing
the wrong direction, we doubled back
and called the hotel again. This
time the owners answered,
thankfully, and guided us in safely.
Fortunately, we were able to dodge
all the tornadoes (or did the
tornadoes dodge us?)
Relieved at arriving safely to the
hotel, we soon realized why this was
the only hotel with vacancy. It was
straight out of a Hollywood script
calling for “seedy establishment.”
The good news was that there weren’t
any cockroaches (perhaps they, too,
were afraid?). The only thing
scarier than the hotel: the other
guests. We were prepared to sleep in
our vehicles but opted for beds. At
least for the first few hours there
was still electricity and TV
coverage. We decided to try tomorrow
to check into other hotel
possibilities.
All
affected counties had imposed
curfews, so we were limited to where
we could go the following day. In
the areas we were able to access, we
witnessed the extensive damage
caused by the hurricane and its
tornadoes. It reinforced for us just
how lucky we were to escape
unscathed. The first priority was to
contact property owners to let them
know we were there to help.
Unfortunately, this proved
challenging due to
telecommunications difficulties
though we had satellite phones and
cell phones with different wireless
companies. Usually one of the
networks would work, only if we
weren’t moving. Problems were even
worse on the other end. Most
affected areas lost phone service
entirely. Property owners and
residents struggled to deal with
their own personal property damages
and catastrophes. After trying most
of the first day to contact property
owners, we realized this was futile.
Our next priority was to see if we
could get into another hotel a night
early (where we had reservations for
the following night). We were
optimistic that it could offer nicer
accommodations, given that it was
part of a chain of hotels we were
familiar with. No such luck. Not to
be deterred on the hotel front, we
shifted our focus to food. As
tempting as our own supplies were
(beef jerky, tuna fish, mixed nuts,
water, etc.) we thought we would see
if any food establishments were
serving. With just one restaurant
open in Marianna, pit bbq was our
only option. The restaurant was
packed, but worth the wait in
several
ways. There we met a local woman who
asked us what brought us
down from the mid-Atlantic. We
explained that we were there for
disaster restoration in response to
Hurricane Ivan. She was
appreciative of our help and
coincidentally, happened to be
friends with the owner of the chain
hotel. She said we should mention
her name and the owner’s name to try
and get us rooms. After we ate, we
went to the franchise to try our new
connection. Amazingly, when we did
as she instructed, they found us
rooms. What a relief to get out of
the “Flea Bag Inn”. Admittedly, the
owners of “Flea Bag Inn” were very
nice to us. Hopefully in time they
will be able to upgrade their
accommodations.
Due to continued imposed curfews, we
couldn’t access Pensacola until
Friday, September 17th. After a
decent night’s rest, we hit the road
early anticipating trouble getting
into Pensacola. Despite years of
working in disaster restoration, we
at PBI had never before seen
widespread devastation like that
from Hurricane Ivan. The first
difficulty we faced was the closure
of I-10. The bridge into Pensacola
had collapsed during the hurricane.
Tragically, a tractor trailer driver
died as a result. That bridge was
the major artery into Pensacola. As
a result, all traffic was routed
onto Route 90 around Exit 96, the
mile marker to Pensacola. Imagine
traveling 96 miles on the equivalent
of Route 1 with everyone being
diverted off I-95. It took us over 4
hours to get into Pensacola that
first day even though we left
Marianna before dawn. Along the way
we made notes of staging areas,
stores for supplies (Home Depot &
Lowe’s), fuel sources (including
diesel) and other potential hotel
accommodations closer to Pensacola.
Upon arrival, we were immediately
overwhelmed. The upheaval of
people’s lives was shocking. Our
team quickly went to work reaching
out to offer their assistance. We
had two Florida map books, but no
Pensacola Street Atlas. Using “the
force” to navigate around Pensacola
the first day, we made out okay.
Besides not knowing the area, we had
to deal with downed power lines,
non-functioning traffic lights,
fallen trees blocking roads, and
missing signs on many streets. Later
that day we picked up a Pensacola
street map. This helped but we still
had the aforementioned hurdles to
overcome. On one occasion, the
President of our company, Mike
Popowski, drove through a
neighborhood that really took it on
the chin. The homeowners had already
ripped and carted out anything that
was beyond salvaging and piled them
along the side of the street. One
homeowner had a cardboard sign with
red spray paint stating “Lot N Get
Shot!” Other homemade signs were
more friendly and thanked people who
were there to help in the recovery
efforts. It was encouraging and a
credit to our country to see the
resources that responded to the
disaster. We saw convoys of utility
trucks, tree removal trucks, police,
generators, fuel trucks, insurance
company vehicles, Salvation Army and
American Red Cross trucks, and many
others. Speaking of the Salvation
Army, we never thought rice and
beans would taste so good! The
Salvation Army fed people affected
by the hurricane and recovery
workers. We appreciated it so much
that we made donations to them
despite their insisting it wasn’t
necessary. We will all get a
generous feeling when we see the
Salvation Army charity buckets and
their staff ringing bells this
Holiday Season.
Another critical resource we had to
watch was fuel. The nearest
functioning gas stations were at
Exit 98 off of I-10. Given the time
spent in traffic we had to manage
our fuel efficiently to return to
Exit 98 without running out of gas.
We took the “better safe than sorry”
approach and we never ran out of
gas. Thank heaven for small favors.
The early days were spent assisting
Escambia County in their damage
assessment of municipal buildings. A
benefit of working for the county
was that they gave us passes to get
our vehicles past the Road Block at
Exit 96 on I-10. This pass allowed
us to go all the way to the last
exit (Exit 28) before the I-10
bridge. This was a huge time saver
as the traffic from Exit 96 to Exit
28 was very light and the speed
limit was 75 mph. We were still
diverted to Route 90, but only for
the last 28 miles. This cut our
commute from 4 hours down to 2 ½. By
the weekend of September 18th we had
a full crew of approximately 30
workers, 4 tractor trailers, 1 water
truck, 1 van and several PBI
vehicles loaded with equipment and
supplies on site. It was quite an
undertaking to mobilize our crew
members, large desiccant units, air
scrubbers, dehumidifiers, etc. from
Maryland to the panhandle. We
located a staging area (municipal
playing fields) just north of
Pensacola for the equipment and
other supplies. We cleared this with
Escambia County just to make sure we
didn’t run afoul of any of the
municipal authorities. We were ready
for action.
It was very interesting to see our
major competitors and partners
working in the Florida panhandle.
Even with all of the restoration
companies in the area, there still
were not enough to meet the needs of
those affected. Unfortunately, some
companies overcommitted themselves
or took jobs they weren’t equipped
to handle. Compounded by hesitation
on a number of property owners to
commit, this only exacerbated the
situation. They were overwhelmed and
did not realize the longer they
waited the more their property would
have to be demolished and
reconstructed. The sooner the
structural drying process is started
the more need to demolish can be
mitigated. This was frustrating but
given the turmoil it was hardly a
surprise.
Our
crew went to work for a large
commercial property owner in Gulf
Breeze, just outside of Pensacola.
The owners of the office complex had
100% occupancy and quickly realized
the sooner they lined up a
contractor, the shorter the road to
recovery. They were sharp property
managers and wanted to keep as many
tenants as possible. The office
complex was located between
Pensacola Bay and the Santa Rosa
Sound; between a rock and hard
place. They felt the full force of
Hurricane Ivan as it hit land. The
property lost most of its roof and
windows on the main building. This
resulted in every floor suffering
water damage. The other buildings
all suffered damage mostly from
windows being destroyed. The entire
complex was without power for close
to one month. Our team handled the
board up, structural drying,
demolition, mold remediation and
interior cleaning. They say a
picture is worth 1,000 words, but it
is hard to say whether all the
pictures can do justice to the
damage from Hurricane Ivan.
One of the positives of working in
Gulf Breeze was that the logistics
were markedly better than Pensacola.
We were able to avoid the whole
Route 90 detour and reach the job
site in about two hours. Eventually,
we were able to move our crews to
hotels off I-10 Exit 56. At the same
time we discovered an alternate
route into Gulf Breeze which
shortened the commute. Given that
“time is money”, this was like
finding a bankroll in a pocket of
your jeans before putting them in
the wash. Not only did this save
time, it also boosted our spirits
from a psychological standpoint. A
two to three hour commute after a
long day really took its toll on
everyone. We completed the project
in about one month. Our clients were
so pleased with our work that they
referred us to two other large
property owners in the Pensacola
area.
While there were many hurdles, it
was an amazing learning experience.
It was a good business venture and
very rewarding to see how much
people appreciated our being there
to help.
It was also a lesson on how to
handle a major hurricane in our own
backyard. Given our existing
customer relationships and emergency
response agreements, we could face
the same “contention of resources”
we saw in Florida. Our experience
has better equipped us to handle
such a scenario and utilize our
partnership/ownership in AAORC. It’s
good to know that we can call on our
partners to help us in our efforts
to assist.
While we hope that we never see
another hurricane season like this
past one, we take pride in our
ability to respond when duty calls.
Our best wishes go out to the
victims of Florida hurricanes in
rebuilding their lives, homes and
businesses.
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WHO IS PBI?
PBI Restoration Resources, a
Popowski Brothers Company, provides 24-hour emergency
services 365 days a year. Since our inception 15 years
ago, we have made a name for ourselves as a leader in
disaster restoration within the Mid-Atlantic Region due
to our professionalism, knowledge, resources, and
sensitivity to the needs of our customers. PBI has
comprehensive disaster restoration services including
reconstruction, water extraction, structural drying,
sewage and hazmat cleaning, electronics and documents
restoration, and mold remediation. Our employees are
among the best in our industry, continually updating
their knowledge of cutting edge technology to further
their expertise and the quality of our services. Our
large inventory of equipment permits us to handle not
only a small residential water loss but the most
advanced water extraction for a large commercial
property. Whether a disaster occurs due to fire, flood,
wind or mold, the top priority at PBI is to restore your
workplace or living space as quickly as possible to
allow you to resume day to day activities with minimal
interruption.
Our sincere hope is that this newsletter will provide
you with current, industry-specific news, information
about the services provided by PBI, and essential
educational information that will help you in the event
of a disaster.

OUT OF THE ORDINARY

On July 1, 2004, a truck
carrying multiple 250-gallon containers of road paint
spilled its load on Route 97. As the huge containers
tumbled and rolled, their lids flew off dispersing the
paint and contaminating the ground near the historic
Union Mills Homestead. PBI Environmental Restoration was
immediately on-site to orchestrate the clean-up.


DID
YOU KNOW?
Did
you know the difference between La Nina and El Nino? La
Nina is characterized by unusually cold ocean
temperatures in the Equatorial Pacific, compared to El
Nino, which is characterized by unusually warm ocean
temperatures in the Equatorial Pacific.
FROM
THE
PRESIDENT'S KITCHEN

For years I have been
passionate about cooking for my family. Most weekends
and some week nights you will find me in the kitchen
cooking something new or something tried and true. I
want to share with you recipes that I have personally
prepared on numerous occasions and I know are
exceptional. If you would like a copy of a recipe listed
below, email your request to
thechef@pbirestores.com. If you don’t see something
that interests you, tell me what does and I promise I
will have something to your liking.
Bon Appetit,
Michael E. Popowski
Grilled Chilean Sea Bass:
If you like fish, you will want to try this recipe.
It’s easy to prepare and makes for a wonderful grilling
feast. My personal fish favorite.
Creole Red Jambalaya:
I love spicy and this is spicy but not over the top.
With shrimp, chicken, tasso ham and andouille sausage in
a rich tomato libation, if you leave the table hungry,
it’s your own fault.
Savory Chicken Pot Pie:
Everyone loves a good chicken pot pie! This meal in one
has everything you expect, and then some, tucked under
flaky buttermilk biscuits.
Pasta Carbonnade:
This is one for the kids and my kid’s favorite.
Sauteed garlic, onions, ham and peas smothered in a
savory cream sauce, won’t trouble you with leftovers.
Shrimp with Sweet Wine and Cayenne Pepper
Sauce:
For shrimp lovers look no further. This is one of my
personal creations and I promise it will not disappoint.
With garlic, shallots and Riesling wine, this
spicy/sweet dish will definitely be a hit.
PBI
Q & A
Question:
How do I use a fire extinguisher?? And what type of fire
extinguisher should we have in our office or home?
Answer:
These are very good questions. It is extremely important
to be able to calmly handle an emergency fire situation
and know how to put out fires before they spread out of
control. To do so, everyone should be familiar with how
to operate fire extinguishers. It is actually quite
simple, however, it can be a confusing task if you have
never operated an extinguisher before and are involved
in a high stress situation. It is quite easy to get
overwhelmed, even hysterical, and possibly burned when
trying to deal with a fire.
All fire extinguishers are used in a simple and similar
fashion. After carrying the extinguisher to the fire,
one would need to pull the pin and point either the
hose, nozzle, or horn (depending on the type of
extension) to the base of the fire. Then squeeze the
handle and use a sweeping motion back and forth to cover
the entire area of the fire. When the extinguisher runs
out, you must leave. It is vital to be aware of the
locations of all fire extinguishers in your building so
you can find them immediately. It is also beneficial to
get hands on experience and be trained under controlled
conditions on how to use an extinguisher.
There are different types of extinguishers; however,
there is one collective and standard extinguisher that
is good on most small fires that would occur. This is
the multi-purpose, or the “ABC” extinguisher. It can be
used on class A, B, or C fires.
• Class A fires result from regular combustible
materials such as wood, cloth, paper, etc.
• Class B refers to flammable liquids, such as kerosene,
gasoline, etc.
• Class C fires means the presence of active electrical
circuits
(e.g. electrical wiring).
Other types of extinguisher that exist are only
effective when used on certain fires. For example, a
carbon dioxide extinguisher can only be used for class B
and C fires. Whereas, a pressurized water extinguisher
can is only intended for Class A fires. However, for
most office buildings and homes, a multipurpose or ABC
extinguisher is appropriate. Remember to place all
extinguishers in a location that is readily accessible
in case of a fire. They must be distributed throughout a
building so that the travel time to each extinguisher
does not allow the fire to spread out of control.
Please remember that extinguishers need to be checked on
a regular basis! This means a visual check each month as
well as the annual service by a qualified inspector
which is required by law. It is also required that
extinguishers be recharged every time they are used,
even if just a small amount. One needs to always be
prepared for a fire in terms of the knowledge on how to
handle such an event and the equipment they will need to
use.
PBI Locations
Glenn Dale Business Center
7100 Holladay Tyler Road
Unit 240
Glenn Dale, Maryland 20769
Phone 240-544-1180
Fax 240-544-1199
1924 Greenspring Drive
Timonium, Maryland 21093
Phone 410-453-9000
Fax 410-453-9002
9131 Antique Way
Manassas, Virginia 20110
Phone 703-369-4200
Fax 703-369-1211
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